Digital TV News: Nielsen Media Research
Request for Proposals - The Set Top Box and Audience Research
Aug 15, 2008 – The Council for Research Excellence has issued an RFP to conduct an examination of how various vendors' STBs capture and report tuning, from which will emerge learning as to the viability of using STB data as a measure of video tuning behavior.
News categories:
Nielsen Media Research, Council for Research Excellence, Cable TV, DVR, Market Research, Set Top Box, TV Services, USA
81 Million People in US Watch Broadband Video
Jul 17, 2007 – An estimated 81 million people, or 63% of the 129 million people who access the Internet over broadband in the U.S., watch broadband video at home or at work, according to new research conducted by The Nielsen Company.
News categories:
Nielsen, Cable & Telecommunications Association for Marketing (CTAM), Broadband, Digital TV, Market Research, Streaming, USA
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